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    Why You Should Use an Online Survey Builder

    An online survey builder is highly beneficial for those wanting to create an online survey. It will take charge of deployment, along with publishing various methods for response data collections and analyse the results received. It will do all this using the survey analytics system and the reporting module on the online survey builder.

    The most popular surveys conducted that use the online survey builder are customer satisfaction surveys, academic research, employee and patient feedback and website user experience. There are many more various surveys that use online survey software however these are the most popular and most common surveys. By using this tool you will increase response rates and improve the accuracy of results and how they are formatted.

    It is very tempting to place any sort of questionnaire design onto the internet or sent via mail, without considering the aspects of what it looks like or the technicalities that surround a successful online survey.

    For instance the online survey builder will design your entire survey. It will format your questions and place them in a use friendly way that is simply to read and respond too. It is vitally important to personalise your survey, whether placing a business logo or simply supplying images related to your questions. This is generally overlooked as most people believe the aesthetics of a set of questions do not necessarily affect the response and results, however with better design it has been proven that it does.

    The online survey builder will allow an unlimited amount of surveys to be created. This is highly beneficial as it will create the surveys for you based on previous layouts; this is a fast and efficient way of re-creating a previously successful survey format with little effort from you.

    By using the online survey builder you will be able to see individual responses made by each respondent, allowing you to analyse and collate the information accordingly. Whether you wish to focus on one gender of a certain age range living in a specific geographical location, it will allow you to easily compare all the results found for this search; and compare it to other specifics. This will supply you with accurate results.

    You will also be able to view the final report containing all results and filter it through to an excel spread sheet. This way you do not have the hassle of collating and recording all results received, the online survey builder will report all of this for you.

    The final advantage of the online survey builder is that an unlimited amount of data can be collected. This will prove to be beneficial in the long-term as responses may change over periods of time; of course depending on the subject of research. You will be able to keep up to date and fully aware of any changing opinions or any repetitive alterations in response.

    The data is also available for an unlimited time, which means; like I mentioned previously, you will be able to collate results there and see all possible changes over time.

    Importance of Conducting Online Questionnaires
    Use Skip Logic to Increase Response Rates

    About Author

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    Phil Cleave

    Phil is part of the Content team at SmartSurvey and has over 20 years experience in the PR and Comms sector writing for Tech Companies.

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