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sms

Surveys for Business: How to identify the one you need

Surveys for Business: How to identify the one you need

With a wide range of survey types and distribution channels to choose from, it can be a little overwhelming to know where to start. It can also be a challenge trying to identify the right mix to best meet the way your business operates, the audience you are trying to reach and the results you are hoping to achieve.  

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SMS for Customer Satisfaction Surveys

SMS for Customer Satisfaction Surveys

SMS is a survey distribution channel that often gets overlooked. Maybe because it can feel a little old-fashioned, with thoughts of old Nokia phones and so on, but in reality, it’s a powerful tool to use as part of your customer service surveys. Let’s take a look at why that is, and what SMS can do for you.

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How IKEA Increased Response Rates with SMS Surveys

IKEA use SMS Surveys IKEA is the world’s largest furniture retailer offering a wide range of well-designed, functional home furnishing products at affordable prices. They use SmartSurvey’s advanced survey software to engage with consumers in order to get instant feedback that they can act on to improve long-term customer satisfaction. We spoke with Alastair Ross, Customer Fulfilment Manager about how surveys have helped develop IKEA’s business strategy…