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Author: Rich Tysoe

What is Net Promoter Score, and do you need one?

What is Net Promoter Score, and do you need one?

What is Net Promoter Score? Net Promoter Score® is a standardised metric that businesses and other organisations use to measure customer satisfaction. It’s based on the idea that the key indicator of satisfaction with a product or service is whether a customer will recommend that a friend, family member, or colleague use or purchase it.

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Using Online Surveys to Track Customer Effort Scores.

Using Online Surveys to Track Customer Effort Scores.

Customer Effort Surveys can be an effective approach to collecting customer feedback. They are simple to set up and analyse, and flexible. They’re effective because they focus on a specific element of customer experience that’s been shown to be key in predicting returning business. They're based on the idea that by making your business easier to deal with, customers will be more likely to return, but how do you work out how to do that? With online surveys of course....

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9 Things We Learned In 2018

9 Things We Learned In 2018

With the year coming to a close, we thought it would be a good point to take a step back, and look over some of the things that made us sit up and take notice over the past 12 months. 2018's been a memorable year for a huge number of reasons,  some specific to us, and some that made headlines around the world. So join us as we take a look back at 2018.

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Christmas Quiz: How to make your own.

Christmas Quiz: How to make your own.

Have you taken this Year’s SmartSurvey Christmas quiz? This post is going to explain some of the features we used to make it fun and interactive, and show some of SmartSurvey’s features that sometimes we don’t talk much about. It’ll be best if you take the quiz first, but we aren’t going to have any spoilers in this post.

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Introducing The Marketplace.

Introducing The Marketplace.

The Marketplace is a new section of the app where you can find information about some of the other products and services we offer. It’s accessible from the dashboard or from the “Account” menu in the app navigation bar. We’ve added it because quite often, when we’ve told customers about these options, they’ll say that they never knew that we offered them. So, it seems a good idea to put that information right at the fingertips of our customers.

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We’ve Updated the My Surveys Page

We’ve Updated the My Surveys Page

The “My Surveys” page is one of the most important parts of the SmartSurvey App, as it’s a key hub page for each user. It’s therefore important that this page works as well as it can, which is why we’ve been running a beta test of a new layout over the last few months. The results of that testing phase have now been rolled out to all users, in the form of a brand new “My Surveys” page, designed to make it even easier and faster for you to manage, sort, and edit your surveys. Here’s a run-down...

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A new look for your SmartSurvey dashboard

A new look for your SmartSurvey dashboard

The next time you log in to the SmartSurvey app, you’re going to notice a bit of a new feel to some familiar areas. That's because today, we’ve rolled out new designs for the Dashboard and Support Tickets pages, and replaced the old “Latest Updates” area with a “What’s New” section. Read on for an explanation of these updates.

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Using Survey Data to Give Context to Analytics

Using Survey Data to Give Context to Analytics

More and more businesses and organisations are using analytics data driven approaches to understand how their customers interact with their products.  The data gathered from how people use your app is important, but it may not be the full picture.  The capabilities of this new field are wide-ranging, and the applications exciting, to the point where some have suggested that older methods like traditional online surveys are obsolete. This overlooks both the limitations of a machine learning...

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SSL Surveys are now standard across SmartSurvey.

SSL Surveys are now standard across SmartSurvey.

As part of our commitment to security, and in line with standards being brought in across the internet, all SmartSurvey Surveys are now SSL surveys by default.

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